Note: This article was last updated on May 20, 2024 and may contain outdated information.
We’ve launched a platform for Archroma, a global leader in specialty chemicals operating across 42 countries with over 30 production sites. Archroma supplies sustainable colour solutions to textile, packaging, paper, paints, and coatings industries worldwide, guided by their philosophy: “Safe, efficient, enhanced. It’s our nature.”
The challenge was communicating groundbreaking innovations to diverse audiences. Technical teams need detailed specifications. Brand teams need inspiration. Sustainability officers need verifiable credentials. All of them need to navigate the platform in their own language, finding what matters to them without wading through irrelevant information.
We built a Craft CMS platform with sophisticated multi-language support and product database architecture. The site showcases award-winning innovations like EarthColors (dyes made from agricultural waste), FiberColors (colours from upcycled textile waste), and aniline-free indigo solutions. Each technology gets the space to explain both the chemistry and the impact.
The platform positions Archroma’s leadership in Sustainable Chemistry for the Textile Industry while serving practical needs. Designers can browse for inspiration, engineers can download technical data sheets, and procurement teams can evaluate sustainability credentials, all through the same system.
The site has supported Archroma’s recognition at ISPO OutDoor Industry Awards and Just Style Excellence Awards, communicating their mission to enhance lives with innovative chemistry.